Adamo Asia-Pacific Adamo Asia-Pacific
  • Services

    Top Services

    • AI/ML Development
    • Software Development
    • Cloud & DevOps
    • Digital Transformation
    • Dedicated Team
    • Software Outsourcing

    Advanced Technologies

    • Custom AI Solutions
    • Gen AI Development
    • Machine Learning
    • Cloud
    • Big Data
    • IoT
    • Blockchain
  • Expertises
    • Travel & Hospitality
    • Food & Beverage
    • Logistics
    • Healthcare
    • E-commerce & Retail
    • Finance
  • Case Studies
  • Insights
    • Blog
    • Resources
  • Company
    • About Us
    • Our Clients
    • Awards & Recognition
Contact us
Contact us
  • Services
    • Top Services

      • AI/ML Development
      • Software Development
      • Cloud & DevOps
      • Digital Transformation
      • Dedicated Team
      • Software Outsourcing
    • Advanced Technologies

      • Custom AI Solutions
      • Gen AI Development
      • Machine Learning
      • Cloud
      • Big Data
      • IoT
      • Blockchain
  • Expertises
    • Travel & Hospitality
    • Food & Beverage
    • Logistics
    • Healthcare
    • E-commerce & Retail
    • Finance
  • Case Studies
  • Insights
    • Blog
    • Resources
  • Company
    • About Us
    • Our Clients
    • Awards & Recognition
Contact us
B2B portals & self-service commerce platforms

Custom B2B commerce platforms covering account-based purchasing, custom catalogs per buyer or tier, real-time inventory visibility, quotation and approval workflows, and reorder management. Built for operators whose B2B requirements have outgrown standard SaaS commerce platforms. This is our strongest commerce capability, with delivered experience in B2B portal work and adjacent distribution ERP projects.

Order management & fulfillment systems

Custom order management systems handling order capture across channels, inventory allocation, payment processing, fulfillment workflows, and integration with logistics partners. We build these as standalone systems or as modules within a broader commerce or ERP platform. This work draws on the same engineering patterns as our distribution and inventory systems, which makes order management a natural extension of our delivered capability.

Custom commerce platforms & storefronts

Custom-built commerce platforms for operators who need flexibility beyond standard SaaS commerce. Typical scope includes product catalog, checkout, account management, payment integration, and admin interfaces. We approach these as engineering projects, not platform implementations. For projects suited to Shopify, Magento, or Shopware, we recommend platform-certified agencies. Our work is for teams whose requirements have already exceeded those platforms.

Headless commerce & API-first architectures

API-first commerce backends supporting multiple frontends, including web, mobile apps, in-store kiosks, and partner integrations. Headless architecture is increasingly the right choice for commerce operators running complex omnichannel or B2B+B2C dual models. This is a capability we can deliver as a software engineering team, drawing on our broader API and integration practice. We are honest that headless commerce is an evolving area, not a deep specialty.

Ecommerce & Retails

Custom B2B Commerce and E-commerce Engineering for Singapore

B2B portals, custom commerce platforms, and order management systems built for operators whose requirements have outgrown off-the-shelf software.

Discuss your commerce project
Who we serve

Three types of commerce teams we build for

Different commerce models, different software needs. Here is where we fit.

B2B distributors and wholesalers

These are operators selling to business buyers with complex pricing, account-based catalogs, and multi-location operations. They need self-service portals, custom pricing per buyer, ERP integration, and workflows for quotation and reorder. This is the buyer segment closest to our delivery experience, drawing on our B2B portal and order management work, including the multi-warehouse distribution ERP for auto parts referenced in our Logistics work.

Omnichannel retailers

These are retailers selling across online stores, marketplaces, and physical locations. They need unified inventory, order orchestration across channels, and consistent pricing or promotion management. We build for this segment using our custom commerce engineering and integration capabilities. For retailers needing a full omnichannel platform with extensive deployment history, specialist platform vendors may be a better fit.

D2C brands and online retailers

These are direct-to-consumer brands and digital-first retailers running custom storefronts. They need flexible product catalogs, custom checkout flows, and AI features for search and personalization. We approach this segment as custom engineering rather than platform implementation. For brands looking to launch on Shopify, Magento, or similar SaaS platforms, we recommend platform-certified agencies instead.

Where we can help

B2B commerce is where we have applied this engineering most

Most off-the-shelf commerce platforms are built for B2C first. B2B requirements often exceed what those platforms can deliver, and that is where custom engineering is most useful.

Bring us your scenario. Current systems, what you are trying to build, what is constraining you today, and timeline. The first call is a scoping conversation. We will tell you where we can help, where we are not the right fit, and what a realistic project looks like. No deck, no sales script.

Planning a custom commerce project?

Book a scoping call
What buyers see

Store front experience

Self-service portal, account-based catalog, mobile-ready

Where engineering matters

Custom business logic

Tier-based pricing, quotation workflows, approval rules

Where systems connect

Integration foundation

ERP, finance, inventory, payment, partner systems

AI adoption for commerce

Where AI is delivering measurable value in commerce today

Four AI use cases that have moved from experimental to standard practice in commerce operations.

01.

Product search and discovery

AI-powered search that understands intent rather than just keywords, supports semantic search across product catalogs, and adapts to typos and synonyms. Particularly valuable for large catalogs with thousands of SKUs. Well-scoped projects typically see a 15–30% improvement in search-to-purchase conversion.

02.

Personalization and recommendations

Recommendation engines for related products, frequently bought together suggestions, and personalized homepage layouts based on browsing and purchase history. These are well-proven AI use cases in commerce with measurable revenue impact. Realistic outcome: 5–15% increase in average order value through recommendation experiences.

03.

Fraud detection and order screening

Pattern detection on commerce orders to flag potential fraud, payment risk, and unusual buyer behavior. Built as a triage layer that reduces the workload on operations teams rather than as fully automated decision-making. Particularly useful for B2B commerce where unusual order patterns can indicate account compromise or pricing exploitation.

04.

Content automation for product catalogs

AI generation of product descriptions, image alt text, SEO metadata, and category page content. Useful for operators managing large catalogs where manual content work is a bottleneck. We build these with human review workflows because product content directly affects brand perception and compliance with marketplace policies.

Why Adamo APAC for commerce projects

Four reasons commerce teams choose us

What makes Adamo a strong fit for custom commerce engineering, specifically.

Custom engineering, not platform agency

We do not compete with Magento, Shopify, or Shopware agencies for standard storefront builds. We engineer custom commerce systems for operators whose requirements have moved beyond those platforms. If your B2B portal needs complex pricing, deep ERP integration, or custom order workflows beyond SaaS templates, that's where we work.

B2B commerce focus, not B2C generalist

Our delivered commerce experience is strongest in B2B portals, order management, and B2B+B2C dual platforms. The auto parts distribution ERP work referenced in our Logistics page is an adjacent project that demonstrates the same engineering patterns. For B2B operators, this focus matters more than a long list of B2C brand cases.

Singapore strategy, Vietnam engineering

Our Singapore office handles consultation, project coordination, and on-the-ground support. Engineering is delivered from Vietnam, where we have 170+ engineers across software and AI practices. You get APAC responsiveness, English-fluent tech leads, and scalable engineering for mid-market commerce teams - not just enterprise budgets.

Built-in AI capability

Adamo's AI services are a core practice across industries. If your commerce roadmap includes search, recommendations, personalization, or fraud detection, you get an engineering partner that has built and deployed AI systems in production. Not a commerce shop adding AI as a marketing layer.

Continue exploring

Other Industries

  • Travel & Hospitality
  • Healthcare
  • Fintech & Banking
  • Logistics & Supply Chain

Our Services

  • Software Development
  • AI & Data Services
  • Dedicated Development Team
Case Studies
All Cases

Case Studies

WebTravel & HospitalityUS

Magpie - Your go-to for a powerful Content Management experience

The client collaborated with Adamo Software to establish a central and independent CMS to optimize operations for both travel operators and their distribution partners.

WebAIHealthcareEU

Mediverse AI Platform – The Intelligent Ecosystem for Digital-First Healthcare

The next-gen medical ecosystem that connects every aspect of modern healthcare — clinics, laboratories, imaging centers, and global pharmacies — into one unified digital experience.

WebE-commerce & RetailIN

Lenskart — AI-powered E-commerce for Eyewear with Virtual Try-On

How Adamo helped Lenskart bring an in-store eyewear experience online through AI-powered virtual try-on, refined product discovery, and flexible checkout.

WebTravel & HospitalityAU

Wake Up Here - Building a Cross-Border Travel Booking Platform from the Ground Up

How Adamo built the entire website and payment infrastructure for an Australian travel company serving the American mature travel market.

FAQs

Frequently asked questions

RESOURCE HUB

Read Blog

Driving Transformation. Our Insights.

HealthcareEbook

PDPA Compliance for Healthcare Software: A Practical Guide

How PDPA compliance applies to healthcare software in Singapore: health data obligations, vendor duties, cross-border transfer, and technical controls.

RabbitsFun FactsTravel

Software Development Outsourcing in Singapore: Costs and How to Choose a Partner

Explore software development outsourcing in Singapore, including costs, pricing models, key benefits, and practical tips for choosing the right partner.

RabbitsRemote WorkTesting

Software Outsourcing Cost Breakdown: Fixed-Price, Dedicated Team, Time and Materials model

Compare the three most common software outsourcing pricing models. Learn their pros, cons, costs, and when to choose each model for your software development project.

Tell us about your ideas, and we'll offer the most fitting solution.

Clutch
(5 reviews)
hello@adamosoft.com(+84) 373 11 44 88
Headquarter: 16B Floor, Song Da Tower, 18 Pham Hung, Tu Liem, Hanoi, Vietnam
Singapore's office: 470 North Bridge Road, #05-12, Bugis Cube, Singapore 188735
Adamo Software

Company

  • About Us
  • Our Clients
  • Awards & Recognition
  • Australia IT service provider

Our Services

  • AI/ML Development
  • Software Development
  • DevOps & Cloud
  • Digital Transformation
  • Dedicated Team

Our Expertises

  • Travel & Hospitality
  • Healthcare
  • Food & Beverage
  • E-commerce & Retail
  • Logistics

Explore

  • Blog
  • Resources
  • Privacy Policy

© 2026 Adamo Software. All Rights Reserved.